Mupi Print is a company in the midst of expansion within the printing and outdoor advertising sector. They needed a visual identity that matched their evolution: coherent, approachable and with a clear personality.

From naming to spatial design and digital communication, we worked closely together to build a strong and recognisable brand. The new logo, which forms a stylised “M”, not only represents the company’s modern approach but also pays tribute to the initial of the founders’ surnames, adding a personal and distinctive touch.

The result is a versatile, living identity with a story behind it — one that reflects who they are today and accompanies the path they continue to build.